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Data protection

Saarni GB Oy welcomes all customers. In the business relationship, applicable Finnish and EU legislation is followed in terms of consumer trade, marketing and advertising. In the sales contract between corporate customers and Saarni GB Oy, these terms and conditions and, in other respects, the Finnish Commercial Code are primarily observed.

The customer is obliged to hand over his complete contact information when placing the order, which includes at least the name, address and phone number of the consumer customer, and possibly an email address. The information required from business customers is the contact person's name, phone number and email as well as social security number, postal address, phone number or numbers and, if necessary, the billing address.

Personal register statement

Register statement according to section 10 of the Personal Data Act (523/1999)

Compilation date:

Saarni GB Oy
Kauppiaskatu 4
20100 Turku

Contact person in matters concerning the register:

Saarni GB Oy
Tuomo Saarni
Kauppiaskatu 4
tuomo (at)

Name of the register: web service register statement

Purpose of personal data processing:

Saarni – Gentlemen's Boutique collects visitor information in its online service in order to provide the visitor with relevant content and to speed up the display of information. Based on the visitor data, the operation of the online service is developed, market research is also carried out, and Saarni GB Oy's advertising and marketing.

Data content of the register:

The register contains the following personal data:

The person's first and last name, year of birth, e-mail address, postal address, billing address and possible username and password.

The register contains the following personalization information:

The user's purchase history.

Regular data sources:

The register contains information provided by the user himself or actions taken by the user in the online service that are automatically saved with cookies.

Saarni GB Oy collects information via the website using various forms, e.g. with newsletter subscriptions, surveys or contests.

Regular handover of data and transfer of data outside the EU or EEA:

Information is not transferred from the controller to external companies for marketing purposes. The servers and other technical aids used in data processing may be owned and managed by an external service provider used by the controller. Depending on the service provider, the data is located in Finland or outside the borders of Finland in the data warehouses of the owners of the services used by Saarni GB Oy. They can also be outside the EU or EEA.

Use of cookies

On our website, we use the so-called cookie function, i.e. cookies. A cookie is a small text file that can be sent to the user's computer and stored there, which enables the website administrator to identify visitors who visit the website frequently, to facilitate the login of visitors to the website, and to enable the compilation of composite information about the visitors. With the help of this feedback, we are able to constantly improve the content of our pages. Cookies do not damage users' computers or files. We use them in such a way that we can offer our customers information and services according to the individual needs of each. If the user visiting our website does not want us to receive the aforementioned information with the help of cookies, most browser programs allow the use of cookies to be turned off. However, it is good to take into account that cookies may be necessary for the proper functioning of some of the pages we maintain and the services we offer.

We use the Google Analytics system for visitor analytics. Google Analytics uses cookies to help the web service analyze how users use the web service. The cookie stores information about how you use the online service (including IP address). The information in the cookie is sent to Google's servers and stored there, i.e. the information may be located outside the EU area. Google uses this information to evaluate how you use the website, to compile reports on website activity for website operators and to provide other services related to website activity and internet usage. Google may also transmit this information to third parties if required by law or to third parties who process the information on Google's behalf. Google does not associate your IP address with any other data managed by Google. By using the website, you agree that Google processes information about you in the manner described above and for the purposes described above.

This website uses MailChimp, Facebook, Instagram, Google Search Console, Google Adwords systems. The systems are used with the help of cookies to collect information about how users use our site. We use the information collected with these cookies to compile reports, to help improve the site, and to support our marketing. The information collected by the systems cannot be assigned to an individual user.

Register protection principles:

There is no manual material. The register data is collected in the marketing system where limited and named employees of Saarni GB Oy have personal IDs. Use requires logging into the information system, strong passwords are used.

Right of inspection

According to Section 28 of the Personal Data Act, everyone has the right to find out what information about them has been stored in the register or to find out if they are in the register. The person must submit a request for inspection rights to Saarni GB Oy in writing by stating both their name and email address. The person concerned must make an inspection request either by e-mail or with a personally signed letter. Saarni GB Oy does not receive data verification requests by phone or at its office, but always requires a written data verification request.

Correction of personal data and right of refusal

Pursuant to Section 29 of the Personal Data Act, the registered person has the right to demand that his data be corrected, deleted or supplemented.

Pursuant to Section 30 of the Personal Data Act, every registered person has the right to prohibit Saarni GB Oy from processing information about him/her for marketing purposes. Saarni GB Oy will then enter a marketing ban on the person in its register in order to be able to comply with the right to ban.